CHALLENGE ACCEPTED:

• Modular and portable kit offering easy installation and dismantling
• Reusable activation kit for multi-city execution
• Modular wooden platform with packaging
• Consistent and unswerving brand communication at all locations
• Do-It-Yourself kit that enabled setting up the structure

ENGAGED:

• Insta offered modular and portable solution, Luminy
• A total of 3 activation kits were provided
• The portable and modular nature of Luminy ensured quick and easy installation and reduced transportation costs
• On-time setup and execution of the entire activation kit

SCALE:

• Insta provided Chevrolet India with Luminy Modular Backdrops for multi-city mall activation in North India

RESULT:

• Impressive and successful multi-city mall activation in North India
• Consistent and top-quality branding across locations