Citibank, a consumer division of financial services multinational ‘Citigroup’, wanted to promote its consumer based financial products and services to the end users at corporate parks across seven metro cities in India
CHALLENGE ACCEPTED:
- Citibank wanted such Solution which could reflect its brand image and identity at a very high standards with products of consistently high quality and reliability in nature, irrespective of the different and multiple locations and conditions
ENGAGED:
- Insta offered pre-engineered ‘Creeya’ modular system and solutions for its 360sq.ft kiosk needs
- Insta provided the services such as Graphics designing, warehousing and Installation & Dismantling expertise along with the product
- Due to Insta’s presence in seven of the major metropolitan cities, it could execute this pan India promotion task of Citibank flawlessly
SCALE:
- Insta provided 14 activation kits with multiple installations possibility across 7 cities in India
RESULT:
- Citibank was delighted with the solutions offered, which accelerated their promotional goals and product awareness
